Baby Boomers are Powerful Consumers
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Baby Boomers are Powerful Consumers
Do you have any idea how powerful you are? Businesses are beginning to realize that baby boomer women are the demographics they should be marketing to. Women make over 75% of the buying decisions on almost every purchase made in a home. Interesting....being young doesn't have the power it used to, thank goodness, because I am not getting any younger.
Baby Boomers are growing at 30% annually in North America, so if you are thinking of starting a new business or changing careers, this may be something to keep in mind. My new philosophy is..IF NOT NOW...WHEN?
You know the term 50 is the new 30, there is truth to that statement. People are healthier, more active, better educated and have a zest for life that has never been experienced before in history.
At the November 7th, Fabulous@50 Experience, there will be many opportunities for new ideas. Bring the girls, there may just be something there to light a spark...Tickets are now on sale.
Fabulously Yours,
Dianna Bowes
Founder of Fabulous@50